Keyword research is undoubtedly the cornerstone of every SEO campaign. It’s the most critical phase that pretty much determines the results of your efforts. This is perhaps one of the few places in SEO that can’t be managed by hand. You need to arm yourself with quality SEO tools to be able to effectively research and analyze keywords and key phrases.
There are plenty of keyword research tools out there. Quite a few were designed by Google to help webmasters, SEOs and search advertisers brainstorm, create and analyze large lists associated with keywords and key phrases. Let’s feel the 4 most effective SEO tools from Search engines that you can add to your arsenal.
Google AdWords Keyword Tool
This is the most powerful and perhaps the most popular keyword research device out there. Although it was initially designed for PPC advertisers it’s just as helpful for SEARCH ENGINE OPTIMIZATION research. The tool generates keyword suggestions based on the seed keywords a person provide.
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It also shows you how many people look for these keywords on Google monthly and how many bidders compete for these conditions on AdWords (Google’s paid search network). The data this tool provides is invaluable for every search marketer, and when you are not yet using this tool you should certainly give it a try.
Google search based key phrase tool
Google search based keyword device (SBKT) is very similar to the AdWords key phrase tool but the keyword suggestions right now there don’t fully overlap so it’s a smart idea to use both the tools. All the key word suggestions you get with SBKT are neatly arranged into various types which makes grouping and managing key word lists much easier. Here you’ll also view the search volumes for each keyword.
This is not a keyword study tool per se, rather an advanced search function. Still you can use it to get new keyword opportunities. When you operate a search on Google you get a list of related searches at the end of the search results. Pick the relevant keyword suggestions and use Google AdWords keyword tool to check on the search volumes for them. You aren’t sure to find a couple of traffic-heavy keyphrases to tap into.
This is one of the simplest keyword research equipment for Google, yet it gives a nice insight into what words and phrases are usually searched for. If you go to run a browse Google you’ll notice that as soon as you begin typing in your query into the research box the search engine will attempt to speculate your intent and finish your own query automatically. The algorithm at the rear of this is known as Google suggest.
You are able to effectively use this technology to find fresh keywords and search terms for your SEO campaign. Simply start typing in the seed keywords and see what keyword suggestions pop up. Put down the ones that are relevant to your business. Later you can check the particular search volumes
The strong side of this keyword research method is that the suggestions are based on real life searches performed on Google.